As consumers become pickier about offers, and competition gets fiercer every year, your arsenal of marketing strategies shrinks and forces you to start thinking outside the box. However there’s one tactic that — if done right — can be the key to your customers’ hearts, minds, and wallets.
Despite the fact that email remains the most profitable marketing channel, with users spending an average of 7.8 hours a week at their inbox, growing a high-quality email list is ranked as one of the toughest challenges in email marketing. Today’s infographic from GetResponse provides you with a handful of ideas to kick-start your list building using tried-and-true tactics.
Receiving a bonus, a freebie or a reward is one of the most important reasons for people to sign up for a newsletter. And as you can see in GetResponse latest infographic – incentivising subscription can be an effective way to build your email list. How to do it right? Just take a look.
When getting started with your email marketing campaigns, you may focus on single newsletters, but that won’t be enough. To establish a long-term relationship with your customers and prospect, you need an email autoresponder. This infographic explains what email autoresponders are and how they can improve your email marketing activities.
Ever wonder why people unsubscribe from your email list as fast as they sign up? Our new GetResponse infographic presents some of the most common reasons, along with strategies for preventing unsubscribes.
The ultimate goal of email marketing activities is the same for everybody — to get recipients to react to your newsletters; first – to intrigue them with your subject line, so they open the message; second – to engage them, so they don’t close and delete it the very moment it’s open, rather (at least) scan it and ultimately follow the call to action. How? Our new infographic includes valuable tips.
Going mobile is a must in 2014 – grabbing a share from a growing number of smartphone and tablet users sounds pretty exciting, doesn’t it? Feeling that you may need quick and easy-to-read guidelines, we bring you this latest infographic – 10 Dos of Mobile Email Marketing.
GetResponse, in collaboration with SmartInsights, has conducted the largest global marketing research project in history and created the first report on email marketing excellence. Over 1800 surveyed marketers contributed to a study on the effectiveness of email marketing campaigns, enabling us to establish email marketing benchmarks and chart a path to new improvements. This report will help you review your strategic approach and take full advantage of the power of email marketing.